How do you get more cases.
Nothing achieves this more than a track record of success and being able to demonstrate that success clearly to your clients or prospects. Client reports based on real data, not just spreadsheets are an incredibly powerful tool.
Good software solutions will enable you to build your core business metrics into the application and report on those same metrics. This enables you to surface your success and unique value to your clients and prospects. The loop between unique metrics to collecting those in a business process to reporting on them, should be the building block of any good investigation solution.
A simple example of this is the recording of things like the collection of video by surveillance investigators. By collecting this via investigator log entries from the field you can at any time surface to your clients how you are performing currently and historically.
This along with the the ability to record and report on other core metrics like turn around times, rush investigations and even breaking those into business process milestones so your clients understand that you are not only capable of recording such things, but regularly reporting on them to a higher standard than your competitors, will win you business.
There is nothing more powerful than being with a client who asks ‘How do I know these statistics are real’ and being able to run the report in front of them listing all the investigations that formed part of that report. Then inviting them to click on any one and review you data.
Once the client realizes that this is not just a bunch of numbers on a spreadsheet you threw together in excel and that it is based on data collected in real time from the field, they will believe.
Your sales and marketing just got a whole lot easier.